You’ve just coached your heart out. Held space. Changed lives.

And as the silence creeps in… so does the craving.

Not for taste.

Not for fun.

But for something deeper: rest, validation, a nod from the tribe that says, “You’ve earned this.”

But what if alcohol isn’t a reward?

What if it’s just a culturally-approved permission slip to disconnect—from your body, your brilliance, your SELF?

In this episode, Lee Davy explores why so many coaches, healers, and high-performers fall into the reward trap… and how to climb out.

You’ll learn:

– Why alcohol feels like a reward (but isn’t)

– How tribal conditioning fuels your cravings

– What your nervous system is really asking for

– How to build rituals that nourish, not numb

– The one question that can break the loop instantly

If you’ve ever poured a drink at the end of a long day and whispered “I deserve this”—this one’s for you.

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