June 17, 2025 · 12 min

In this breakthrough episode, Dr. Leelo Bush unpacks one of the biggest blocks to attracting coaching clients: the habit of selling coaching instead of transformation. With Spirit-led clarity and examples rooted in real practice, she guides Christian coaches to reframe their messaging, speak to the pain their clients are experiencing, and boldly offer life-changing solutions—without ever sounding salesy. If you’ve been feeling stuck in your coaching business or uncertain about your niche, this episode will realign your focus and ignite your calling.

 

 

📚 What You’ll Learn:

Why most people are not actually looking for a coach—and what they’re seeking instead

How to shift your language from services to solutions

How to frame your niche as a Spirit-led assignment

What Proverbs and Colossians say about powerful communication

How to write a client-attracting mission statement in three steps

The difference between convincing and connecting

 

 

🕊️ Quotable Moment:

“You weren’t called to convince. You were called to connect the solution with the soul who needs it.”

 

 

📖 Scriptures Mentioned:

Proverbs 25:11 – “A word fitly spoken is like apples of gold in settings of silver.”

Colossians 4:6 – “Let your conversation be always full of grace, seasoned with salt…”

 

 

🔗 Resources:

Free Introductory Coaching Masterclass: https://pccca.org/get-certified

Christian Coach Training Courses: https://pccca.org/courses