Jake Tapper’s new book Original Sin: President Biden's Decline, Its Cover-Up, and His Disastrous Choice to Run Again is making headlines; not just for what’s in it. The backlash, the omissions, the PR fallout—it’s all part of a larger failure in messaging that started long before the first leak.
In this episode, I’m breaking down the five communication sins at the core of the Biden cover-up. It’s not about politics. It’s about power, spin, and what happens when leaders forget that concealment is not strategy.
You’ll hear:
The five sins: from silencing to muting the messengerThe Tapper media tour misfireWhy crisis spin can’t beat truth—even with a teleprompterHow these same mistakes show up in boardrooms, campaigns, and C-suitesThis isn’t about politics or who you voted for. It’s about what not to do when people are watching...and when they’re not.
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