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Playoff advertising, Cannes’ Canadian jurors, and Telus’ video game wellness initiative.
April 25, 2025 · 24 min

David Brown, Chris Powell and Emma Johnston-Wheeler discuss a significant new role, timely creative for the NHL playoff season, and POCAM’s latest Visible & Vocal study. They also dive into a conversation about wellness and screen time, prompted by a recent campaign for Telus by Rethink, and invite submissions to Campaign Canada’s second annual 30 under 30 list.

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