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In this episode of TikTok Shop Insiders, we break down the latest TikTok Shop updates, starting with the big news: the U.S. ban has been pushed back 90 days, offering sellers a temporary breather. He dives into new content projects, including weekly LinkedIn Live sessions and a “100 Days of TikTok Shop Tips” series to support the growing community. Ivan also shares behind-the-scenes insights from Affiliate Academy HQ, spotlighting top affiliate success stories and how the academy is solving real problems for brands. We covered a major platform update—partial refunds are now possible without returns—and answers a frequent brand question: “Do I have product-market fit?” our take? Stick to impulse-buy pricing under $40 and make sure your product either solves a problem, is demonstrable, or taps into trends. It’s a jam-packed episode full of strategy, community updates, and the kind of insights only an insider can offer.