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#165: What to Do When Your Business Hits a Financial Plateau
June 02, 2025 · 33 min

Hitting a financial plateau can feel like one of the most frustrating points in your business journey—you're working hard, but growth has stalled. In this episode of the Cultivating Business Growth Podcast, we’re diving into why it happens, how to recognize it early, and what you can do to break through.

Megan Spicer is joined by Katina Peters, CPA and Virtual CFO, to walk through:

Key indicators that your business may be plateauing

Common causes like market saturation, outdated offerings, and leadership burnout

How to diagnose root issues using financial data and feedback

Strategic steps to get back on track, including innovation, team engagement, and optimized marketing

Tools and resources like forecasting models, EOS, and SWOT analysis that support long-term growth

This episode is packed with both practical insights and encouragement to help you move forward with purpose. If you’re feeling stuck, know you’re not alone—and that this is a phase you can work through with the right strategies and support.

🎧 Listen now to get inspired, take action, and regain momentum in your business growth journey.

🔗 Book a Free Discovery Call: https://willowcfo.com/contact