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Hustle & Flow

Brad and Tiffany Franks
36 episodes   Last Updated: Apr 29, 25

Join us for the wisdom, humor and insight from a married couple of 33 years on the hustle and flow of life. We have worked so many types of jobs over 33 years. We have worked in the service industry, retail, corporate and blue collar work. We have been Realtors for 18 years, managing property, flipping houses and owning short term rentals. We have worked staff work which includes everything from Pastoring to Youth Pastoring to Children’s ministry. We have been involved in CrossFit for over 11 years, owning a gym, coaching and actively working out. We are involved in Spartan races and travel the nation competing. We own a Dessert Cafe called Crave in Downtown Tupelo that has been open since 2014. We currently have three locations. We have raised four children and currently have two grandchildren. Family is of utmost importance to us. We have a life full of stories that we can’t wait to share with you. 

Episodes

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Send us a textEver wondered who should really be part of your inner circle? In this thought-provoking episode, Brad and Tiffany break down the concept of "the people on your bus" – a powerful metaphor borrowed from Jim Collins' "Good to Great" that helps us understand who belongs in our lives and where.Your life journey resembles a vehicle with distinct seating sections, each representing different relationship levels. The coveted "shotgun" position belongs to your most crucial relationship – ideally your spouse – who helps navigate your course and keeps you alert to life's possibilities. Your second row holds family and close friends who provide support and perspective, while the back seats contain more peripheral relationships that still contribute value but require greater intentionality to maintain.Brad and Tiffany share personal stories about relationship challenges they've faced, including friends who weren't actually supportive of their marriage. With refreshing honesty, they discuss how to recognize when someone isn't a "safe person" for your life journey – even when that person might be family. They offer practical wisdom on evaluating new relationships, letting go of connections that have run their course, and handling disagreements with your spouse about who belongs in your inner circle."Close the door lightly" when relationships end, they advise, because you never know when circumstances might bring you back together. Remember that many valuable relationships are seasonal – meant to serve a specific purpose during a particular life chapter rather than lasting forever.Whether you're struggling with toxic relationships, wondering how to prioritize connections, or simply looking to create a healthier community around you, this episode provides the roadmap you need. Subscribe to the Hustle Flow podcast for more conversations that blend practical wisdom with spiritual insight for navigating life's complex journeys.Support the show
Send us a textWhat happens when compliments make you uncomfortable? When recognition feels undeserved? When success feels like luck rather than skill? Brad and Tiffany open up about the surprising origins of this episode – a moment when Tiffany's inability to acknowledge Brad's public compliments revealed a deeper struggle with feeling worthy of recognition.Through vulnerable conversation, they explore the concept of imposter syndrome, defined by their friend and licensed therapist Jessica Roberts as "a distorted belief system that describes people with pervasive feelings of insecurity and self-doubt who have anxious feelings related to being exposed as a fraud in their work, despite being verifiably successful." The hosts reveal how this syndrome often affects high-functioning, accomplished individuals who struggle to internalize their success.The discussion takes a powerful turn when Brad shares a story about Gary Vee telling a young woman, "You are somebody now," causing her to cry with relief. This moment crystallizes the episode's core message: your worth isn't tied to your achievements or recognition. As Tiffany poignantly notes, "I don't want to be 61 thinking I still didn't do any of those things because I held myself back because of my thinking."Whether you're battling perfectionism, attributing your success to luck, struggling with receiving compliments, or feeling like you'll eventually be "exposed" as inadequate, this episode offers practical strategies for challenging negative self-talk and embracing your true worth. From examining the stories you tell yourself to seeking honest positive feedback from trusted friends, Brad and Tiffany provide actionable steps toward healing and growth.Ready to break free from the cycle of feeling unworthy? Listen now, and remember – you are already somebody, worthy of every good thing that comes your way.Support the show
Send us a textHave you ever wondered how much honesty plays a role in your relationships? This week, we dive into the transformative power of truth. From personal stories to the psychological motivations behind lying, we explore all angles of honesty. Discover the delicate balance of being truthful while also being kind and considerate, especially in moments that matter.We discuss why transparency is vital in relationships, highlighting how honest communication can clear misunderstandings and deepen connections. Get ready to challenge yourself as we address the implications of being too honest and the often uncomfortable truths behind our social lives. We want to encourage you to reflect on your honesty journey—are you truthful with yourself and those around you? Your thoughts and experiences matter! Tune in to explore these crucial questions, and leave us your comments or reviews. Help us spread the importance of honesty in our lives!Support the show
Send us a textToday’s discussion breaks down the often confusing relationship between motivation, discipline, and consistency. We dive into why motivation can feel fleeting, the importance of establishing discipline, and the power of setting clear goals to create lasting habits.• Morning greetings and a light introduction • Exploring the significance of motivation, discipline, and consistency • Personal stories reflecting the balance between motivation and hard work • Understanding how motivation doesn't always last, emphasizing discipline's role • Discussing practical methods to tackle distractions and challenges in daily routines • Final thoughts on embracing discipline and consistency in our lives Support the show
Send us a textThis episode focuses on five essential rules that can enhance marital relationships and promote joy. We share insights on the importance of having fun, speaking positively about your spouse, being slow to speak and quick to forgive, communicating goals and dreams, and the continual journey of getting to know each other.• Emphasizing the necessity for fun to foster connection • Encouraging individuals to speak well about their spouse • Discussing the importance of being slow to speak and quick to forgive • Highlighting the value of communicating goals and objectives • Acknowledging the ongoing process of getting to know one anotherSupport the show
Send us a textWhat if embracing discomfort could be the key to unlocking your potential at any age? With Season 2 of the Hustle Flow podcast, we're diving into the exhilarating world of personal growth and maturity. This episode kicks off with my recent adventures— from pounding the pavement in a half marathon in Starkville, Mississippi, to stepping under the bright lights of local theater with a role in "Steel Magnolias." At 51, I've learned that staying active and challenging myself is crucial, and it’s never too late to keep striving for more. We've got some humorous takes on the uncertainties of retirement and the government's role in our financial futures, but beneath the laughter lies a serious call to keep our dreams alive.Ever noticed how your reactions change with time? We explore how personal growth and maturity can transform our communication, leading to more thoughtful and constructive interactions. We talk about learning to process information differently, choosing when and where to express our thoughts for maximum impact, and the importance of pausing before responding. These skills not only help avoid unnecessary conflicts but also strengthen relationships, providing valuable insights for anyone looking to improve their personal interactions. It’s all about choosing growth over complacency and embracing the journey of maturation.Our discussion also covers forming and nurturing healthy relationships, managing stress, and viewing constructive criticism as a stepping stone to personal development. We explore the significance of setting boundaries and the power of saying "no" to protect your well-being. There's also a focus on delaying gratification for long-term fulfillment, highlighting patience and hard work as keys to a rewarding life. Through personal stories and reflections, we emphasize that while growing up isn’t always easy, it ultimately leads to a more relaxed and enjoyable life. Join us as we embark on this journey together, discovering joy in new challenges and lifelong connections.Support the show
Send us a textEver wondered if you're truly living or just existing? Join us for a lively episode of Hustle Flow as we kick things off with a spirited discussion about football season. Brad, a die-hard Ole Miss fan, humorously navigates the all-consuming nature of watching multiple games in one day, much to Tiffany's amusement. This sets the stage for a deeper conversation inspired by a Matthew McConaughey quote, focusing on the urgency of living life to the fullest rather than postponing our dreams.We dive into emotionally charged stories that highlight life's unpredictability, including the untimely passing of elite CrossFit athlete Lazar Dukic and a beloved aunt diagnosed with terminal cancer shortly after retirement. These narratives serve as a powerful reminder to seize the day and create a life rich with stories and adventures. We emphasize the importance of pursuing passions now, and not merely going through the motions.As the episode unfolds, we explore how joy and routine interplay in our daily lives. Discover how maintaining a mindset of joy can bring deeper satisfaction, irrespective of external circumstances. We also touch on the value of meaningful connections and hobbies, stressing the significance of surrounding ourselves with people who challenge and inspire us. Wrapping up, we encourage listeners to align with like-minded individuals, maintain a resilient mindset, and embrace a new era of positivity and growth. Join us for an enriching discussion filled with heartfelt stories and actionable insights.Support the show
Send us a textHave you ever felt like your emotions were overflowing, impacting every part of your life, including your relationships? Our latest episode on the Hustle Flow podcast uncovers the concept of the "emotional cup" and how it plays a pivotal role in the dynamics of marriage and family life. Through touching stories, like our granddaughter's emotional struggles with school changes and a new cousin, we reveal that even the youngest among us can experience emotional overload. Discover the importance of managing negative emotions and how they can affect intimacy and overall marital health. We also give you a sneak peek into our upcoming marriage conference, which promises to explore these topics even further.Negative emotions can manifest physically in alarming ways—think sleep disturbances, anxiety attacks, and even more severe health issues like high blood pressure and ulcers. Tune in as we unpack the draining effects of negativity on your energy and concentration, and how it can lead to escape mechanisms such as overworking or social media addiction. By recognizing these symptoms early, you can take action to restore well-being and intimacy in your relationship. We delve into the cycle of escapism and highlight the importance of addressing a full emotional cup to prevent controlling behaviors and loss of affection.Our discussion doesn't stop at identifying the problems; we offer practical solutions for restoring emotional harmony in your marriage. From open communication and mutual understanding to the transformative power of genuine forgiveness, you'll gain insight into the common emotional dynamics between men and women. We emphasize the necessity of owning one's part in conflicts and focusing on the positive traits of your partner. Finally, we aim to inspire those facing marital difficulties by sharing stories of resilience and the profound impact of aligning with positive influences. Join us for an uplifting and informative conversation that could transform your relationship.Support the show
Send us a textBrad tried  to breakdance back in the 80s? It's an Olympic sport now, and our morning chat takes off with some nostalgic laughter about his less-than-successful attempt at mastering those moves. But the real heart of our episode lies in tackling the tricky terrain of in-law relationships. Tiffany opens up about her journey into Brad's Christian family, sharing her candid reflections on blending different traditions and expectations.Ever felt overwhelmed by frequent visits from in-laws or struggled to set boundaries? We dive headfirst into these challenges, emphasizing how crucial it is to prioritize your marriage and create your own family dynamic. We share practical tips on handling those parent visits and establishing your household routines as newlyweds. From learning new skills together to setting firm yet loving boundaries, we cover the essential steps for maintaining a harmonious relationship with your in-laws.Competition over time with grandchildren, holiday stress, and even the occasional heated topic—these are common struggles many couples face. Our discussion offers insights into managing these dynamics with grace and respect. By fostering positive relationships and showing inclusivity, we aim to build a strong family environment that supports and uplifts everyone involved. Whether you're navigating new or long-standing family dynamics, this episode is packed with advice and real-life anecdotes to help you create lasting family bonds.Support the show